Brief During 2015, following competitive tenders/quotations, we worked on two contracts with Peninsula Enterprise, focusing on B2B communications. Export Cornwall: We were contracted from January to March to support activity and communications. The challenge: Work against tight timescales as PE’s contract came to a close and as government communications teams entered Purdah. Tactics This involved: A social […]PR & Marketing, Public Relations, Work
Cornwall Sustainability Awards
The Cornwall Sustainability Awards is a regional awards ceremony that aims to encourage, reward and gain recognition for some of the excellent work businesses in Cornwall and the Isles of Scilly are doing to improve their own sustainability and that of Cornwall as a whole. The awards are backed by a national body – the […]PR & Marketing, Public Relations, Work
Print Design. Public Relations.
City of Lights
Last year, we were asked to raise awareness for the annual City of Lights festival in Truro, a dazzling parade of handcrafted paper lanterns. We were also tasked with press liaison at the event, social media management and arrangement of media attendance in advance. Strategy As the key decision makers for attending the event […]PR & Marketing, Work
Print Design. Public Relations.
Leave a Gift to Cornwall
Brand Identity. Print Design. Public Relations. Website Design.
© Leon Neal / AFP Fashionable Tanks It’s happened to all of us: we’re just settling down in front of the telly after a long day at work and suddenly we see an advert that completely changes our mood. Immediately our minds have turned from our dinner to the subject of the advert. We’re trying […]MPAD News, PR & Marketing, The Good Thinking Blog, Uncategorized
A Guide to Pinterest for Charities
Donned the ‘visual discovery’ tool, Pinterest has enabled the sharing of pictorial ideas since 2010. The popular image-collecting site enables users to share future projects, discover ideas and make plans by virtually pinning things to ‘Boards’. To put it simply, imagine taking that good old fashioned cork board, scrapbook, or journal you had […]Digital, MPAD News, PR & Marketing, The Good Thinking Blog
Charity. Marketing. Social Media.
Cornwall Air Ambulance Helicopter Launch: A Day of Firsts
January 12th 2015 was an exciting day for MPAD and an exciting day for Cornwall. It was the day Cornwall Air Ambulance Trust unveiled their new generation of helicopters to a host of charity supporters, media bodies and friends. What’s more, this was my first experience organising a ‘press day’. We all know, every […]Client PR, Cornwall Air Ambulance, MPAD News, PR & Marketing, Uncategorized
Marketing. Public Relations.
5 PR & Marketing New Year Resolutions NOT to make for 2015
New Year, new you? What follows are the PR New Year Resolutions you won’t want to make for 2015… 1. Give your social media influence a boost by signing up to all social media platforms. Upon first glance this may seem like a smart idea but not only does this scream jack-of-all-trades, master of none, […]MPAD News, PR & Marketing
Email Marketing. Marketing. Public Relations. Social Media.