MPAD offers free seminar to charities

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Truro based PR and marketing agency MPAD will be hosting a free seminar sharing its expertise with charities.

The seminar will discuss how charities can boost their profile and will run from 9am – 1pm on Tuesday, February 7 at YTKO in Truro.

Aimed at charities of all sizes, the session will cover both short and long term approaches for generating awareness.

Rachel Picken, MPAD director, said: “The agenda is themed around challenging the perception that effective marketing revolves around big budgets.

“It is becoming increasingly difficult for charities to get the recognition they deserve.

“By offering our expertise, we aim to ensure that charities spend those carefully earned pennies in the right places to help them reap the rewards.”

MPAD works with a number of Cornwall’s leading charity brands including Cornwall Air Ambulance Trust, Age UK in Cornwall & Isles of Scilly and BF Adventure.

The agency is also currently working with more than 10 charities to run a dedicated Cornwall Legacy Awareness Week in April this year.

MPAD’s marketing expert, Sam White, said: “We’re keen to continue our work with good causes throughout Cornwall.

“I firmly believe that the event will be a springboard into a fruitful summer for all those who attend.”

The event aims to educate up to 15 charity representatives from all sizes of organisations.

Sam added: “We urge charities to book quickly as places are very limited”.

Set up in 1999, MPAD has experienced continued growth and is now a seven-strong team of experts in marketing, public relations, advertising and design.

To register for the seminar, please call MPAD on 01872 321 533 or email sam@mpad.co.uk