About us

Whatever you need, if it’s branding, strategy, PR, design, digital content or media training – we focus on impact. We measure that impact in three ways – impact on you and your objectives; impact on the environment; impact on communities.

Based in Truro, Cornwall, we work with ethical and socially responsible brands and organisations throughout the UK.

Mark Picken launched MPAD in 1999, with support from the Prince’s Trust. As a result, we’ve always loved the third sector, and we’re passionate about social and ethical communications.

Once upon a time, when Mark had an office in a cupboard under the stairs, MPAD stood for Mark Picken Advertising & Design. It still does all of those things, but we’re much, much more than that.

Our big focus is on impactful communications, and in turn our agency’s impact on the environment and the community in which we work. We’re proud of our environmental management system, which tells us that since 2008, we have recycled the equivalent weight in waste as that as a hippo. Yes, that heavy, aquatic mammal – 1.5 tonnes in weight to be exact.

Check out our infographic here.

Latest MPAD news

Year of UX – February 2019

While our Year of UX officially started back in October 2018, we’re creating a month-by-month guide during 2019 highlighting the successes and challenges we’ve had during each month.   Here’s how February looked for us…..   How to turn 49 pages of content into just 6 pages We’ve been having fun using the content design […]

Year of UX – January 2019

    While our Year of UX officially started back in October 2018, we’re creating a month-by-month guide during 2019 highlighting the successes and challenges we’ve had during each month.   Here’s our January highlights Content Design training Attending Content Design London’s 2 day content design course at the very cool Waterloo Creative. The course […]

Is your website accessible to all your customers?

Let’s talk website accessibility and pizzas In January Domino’s was told that its website and app must be made fully accessible to blind people. The news came after a court in the US ruled against the fast-food pizza chain following a complaint from a blind customer.  Guillermo Robles, who began legal action against Dominos in 2016, […]

Five things I took from the Content Design London 2-day content design workshop

Channelling my inner country bumpkin I headed to the big city for 2 days of learning on the Content Design workshop developed by content guru, Sarah Richards. There’s a caveat here – I’ve been working with Sarah for the last year on business development, and we’ve also known each other for, ahem, 25 years after […]

Testing, Testing

A big part of our Year of UX is to take a big, depth breath, and ask clients, suppliers and trusted contacts for feedback on the work we’re creating here at MPAD HQ. It can feel a bit daunting at times asking people to be brutal about your own work. We’ve spent the last 3 […]